Pete Ganbarg launches Pure Tone Information JV with Atlantic Records

Veteran A&R government Pete Ganbarg has released a joint venture with Atlantic Documents for his Pure Tone Information label.

The shift implies that Ganbarg is stepping aside from his part as Atlantic’s President of A&R, a position he has held due to the fact 2018. He will go on to A&R choose artists on the Atlantic Music Team roster, which includes 20 one particular pilots, Shinedown, Gayle, Halestorm, and some others.

The 1st artist signed to Pure Tone is Canadian singer/songwriter Forest Blakk, whom Ganbarg originally signed to Atlantic.

Ganbarg joined Atlantic in 2008 as Government Vice President of A&R and was named President of A&R in 2018, overseeing A&R for Atlantic and its subsidiary labels.

He has signed and/or guided recordings by Grammy winners this sort of as twenty just one pilots, Halestorm, and Jason Mraz platinum and multi-platinum artists Christina Perri, Melanie Martinez, Skillet, Brett Eldredge, Matchbox Twenty & Rob Thomas, Idea of a Deadman, and Icona Pop and quite a few other people.

Ganbarg is also cited by Atlantic as staying instrumental in the label’s new achievements in the Broadway arena, like co-signing and A&R’ing the diamond-certified Primary Broadway Solid Recording of Hamilton.

He received Grammy Awards as a producer of the Initial Broadway Forged Recordings of Pricey Evan Hansen and Jagged Very little Pill.

Ganbarg also co-developed the Grammy-profitable, No. 1 soundtrack of The Finest Showman and was recently nominated for a Grammy for his function on the soundtrack to initial Amazon Prime Online video series, Daisy Jones & The Six.

In addition, he has not long ago overseen the Broadway solid recordings for this season’s Tony-nominated shows, Suffs and The Notebook.

Ganbarg initially shaped Pure Tone Tunes prior to joining Atlantic, functioning with the likes of Kelly Clarkson, Daughtry, Chaka Khan, Santana, Practice, Aaron Neville, Donna Summer, and others.

He also operates a pair of publishing joint ventures with WMG’s Warner Chappell Music. Its writers have obtained several gold and platinum certifications, including the 2024 Grammy-winning Document of the 12 months, Miley Cyrus’ Bouquets.

Ganbarg commenced his A&R profession in 1989 at SBK Information. In 1997, he joined Clive Davis at Arista Information, exactly where, as Senior Director of A&R, he conceived and A&R’d Santana’s 30x platinum throughout the world, 9-time Grammy-winning Supernatural.

“The development of Pure Tone is an critical function for Pete and Atlantic, as he provides his many years of experience, his impeccable style, and fantastic ears to steering his have ship, and we’re thrilled to be his partners on this interesting following stage of his musical journey.”

Julie Greenwald and Craig Kallman, Atlantic

Atlantic Music Group Chairman & CEO Julie Greenwald and Atlantic Records Chairman & CEO Craig Kallman, claimed:  “For the past 16 many years, Pete has brilliantly led our A&R mission – exploring, signing, and championing a style-crossing array of strike artists, though also boosting our theatrical existence with a string of award-profitable forged albums.

“At the very same time, he’s mentored and created a excellent A&R staff who are qualified at nurturing infant acts and superstars alike.

“The formation of Pure Tone is an essential function for Pete and Atlantic, as he provides his decades of experience, his impeccable taste, and great ears to steering his very own ship, and we’re thrilled to be his partners on this remarkable following stage of his musical journey.”

“I’m hunting forward to producing Pure Tone a household for outstanding, initial expertise, and at the similar time, I’m quite happy to carry on to do the job with my incredible Atlantic artist roster.”

Pete Ganbarg

Ganbarg added: “The launch of Pure Tone Information as a standalone label is an enjoyable minute for me.

“It’s the ideal of equally worlds – a golden option to operate my have shop, though at the exact same time owning the backing of the exceptional Atlantic staff who I’ve labored with so carefully around the earlier 15-additionally several years.

“I’m looking ahead to earning Pure Tone a property for extraordinary, authentic expertise, and at the very same time, I’m extremely joyful to carry on to work with my incredible Atlantic artist roster. I want to thank Julie and Craig for their large help about the many years, and for obtaining the faith to join me in this new adventure.”Audio Organization Around the globe